Based in Mexico City, Erick is a cross-functional problem solver and strategist with more than 20 years of proven and successful experience in global top companies. He supports the bigger picture through deliberate internal and external Communications, marketing and branding.

Including: Communications Crisis Management, corporate and executive communications, change and issues management, public relations, public affairs, brand message and narrative development, social and digital engagement; corporate social responsibility, omnichannel campaigns and influencer engagement.

Expertise with almost a decade at Paramount (former Viacom CBS) as PR & Corporate Communications Director for Mexico & Central America managing all portfolio brands: MTV, Nickelodeon, Comedy Central & Paramount Channel. 

Main achievements: He got USD $13 Million in Publicity (PR Value) in one year for all brands. He then increased the media coverage in 20% from one year to another and handled several media crisis and developed an action plan with other key business areas.

Developer of strategies for all brands, including internal/external communications for digital and mass media, product and apps/streaming launch, publicity,.